About me
Straightforward SEO support from someone who has seen what works, and what doesn’t.
About
What I bring, and how I work

I’m Jane, and I help small businesses turn their websites into hard-working members of the team that bring in enquiries and bookings, not just be another admin task.
Over fifteen years in marketing, nearly a decade of it leading digital teams, means the advice you get is grounded in what actually moves the needle. I’ve worked across food, tech, and SaaS, and spent ten years leading a cross-functional digital team for a large national automotive brand. I’ve seen how SEO plays out across very different businesses, and I bring that perspective to yours.
As the UK lead on a Europe-wide programme, I oversaw two major website migrations. The first taught me the hard way what happens when warning signs get ignored and problems are put off to hit a launch date. The second went smoothly from day one, because we’d learned the lessons, put the right checks in place and stood firm on doing things properly. You get the benefit of both: I know where migrations go wrong, and how to keep your rankings safe through one.
The difficult projects taught me that small details often have the biggest impact on how a website performs. I won’t overcomplicate things or run up work for the sake of it. I’ll be straight with you about what your site needs and what it doesn’t, and focus only on the changes that drive real value: enquiries, leads and sales.
Hiring someone you’ve never met to work on something as important as your website takes trust, and I don’t take that lightly. If you want a partner who puts your site’s long-term health ahead of a quick win, let’s talk.
What I bring
Experience that works in your favour
Senior experience, small-business focus
Nearly a decade leading digital teams, brought to businesses that don’t have an in-house marketing department to lean on.
Migrations handled properly
Two large-scale website migrations under my belt, so your rankings are protected when your site moves or changes.
Honest, focused advice
No recommendations of actions just for the sake of it. Only the changes that make a real difference to your enquiries and sales.